change the world...

...of online reservation systems. A friend of mine brought up how annoying it is that jet blue's website is set to default to zero passengers, forcing you to change the selection to one every time you fly. This is actually pretty annoying. Well, my friend has gotten ambitious and is trying to get them to change it. I posted the email he's sent around below. Take a second and paste his compaint into the form on their website, and let's see if we can get them to change.

Please help stop JetBlue's idiotic webpage by copying the text below and entering it into customer feedback form at the following link. Then forward this email to your friends and urge them to send in this reply as well.

http://www.jetblue.com/help/contactus/help_contact_problems.aspx

I am concerned that JetBlue's website has 0 passengers as the default. One of my friend's acquaintances who is an analyst at JetBlue said that the company found that making customers think about the number of passengers boosts sales because some people fail to consider that they need multiple tickets. Essentially, JetBlue is imposing a time-tax on the majority of users who are looking for a single ticket or who are sufficiently intelligent to know to request multiple tickets in order to increase sales on the margin. This move displays JetBlue's distinct move away from customer centered service toward a greater focus on making profits at the expense of customers. Although this is an extremely minor irritant, it is an indicator that the customer service meltdown on February 14th was not an isolated incident but rather a systemic drift from JetBlue's core values. Please take the appropriate steps to remedy the situation and systematically re-evaluate policies and procedures to ensure JetBlue continues to be a "customer service company that happens to fly planes."